Industry Trends

Metrics that matter for customer-led growth

Discover key metrics enterprise B2B companies should use to drive customer retention and expansion. Learn how to measure, track, and grow predictable, scalable revenue streams.

6 proven strategies to align Sales and Customer Success for revenue growth

Discover 6 strategies for aligning Sales and CS to drive revenue growth. Learn how account planning, AI, and collaboration unlock expansion opportunities.

How to support more women in revenue leadership roles in the tech industry

Explore strategies for advancing women in tech and leadership roles. Learn how diversity drives profitability and fuels innovation in the industry.

Building a business case for a Customer Success Platform

Acquiring a Customer Success Platform (CSP) is no longer just a software upgrade — it’s a strategic investment…

2025 will be a turning point for customer-led growth

2025 will redefine how enterprises approach revenue growth. The practice of customer-led growth (CLG) will no longer be a choice, but an essential business strategy for sustained success. Businesses that adapt their go-to-market (GTM) strategies to prioritize existing customers — do we dare say instead of acquisition — will see the most predictable and efficient growth. 

Mastering customer health for complex enterprise relationships

For enterprise organizations, managing customer relationships is far from simple. The scale of operations, diversity of customer needs, and complexity of organizational structures create unique challenges.

The 5 actions for revenue leaders to embrace customer-led growth

3 tips for revenue leaders to take the next step with AI: Insights from TSIA World ENVISION

The one question sales leaders should ask every prospect