Pass the Baton, not the Buck: Driving Sales to Post-Sales Alignment

At the point that a prospect becomes a customer, the Sales team knows them best. Yet for many companies, Sales largely disappears as soon as an opportunity becomes closed won, often leaving the post-Sales team scrambling. In fact, only 45% of teams have a standardized and documented process for Sales to CS handoff, and many of those are woefully inadequate.

In this 3-part Totango webinar series, we will be exploring the world of Sales to post-Sales alignment, compiling tactical lessons, downloadable templates, and tangible best practices learned across hundreds of Totango customers.

Session 1 — November 7, 2025 at 9AM PT / 12PM ET / 5PM GMT

Alignment 101: A Framework for Sales and Post-Sales Alignment

Learn two proven approaches to improving the Sales-to-CS handoff, a framework for aligning teams around customer outcomes, and quick-win tactics to strengthen internal alignment—even when Sales isn’t fully engaged.

Session 2 — November 14, 2025 at 9AM PT / 12PM ET / 5PM GMT

Turning Resistance into Results: Winning Buy-In for Sales–CS Alignment

Once your alignment framework is in place, the next challenge is buy-in. This session covers how to engage reluctant stakeholders, position alignment as a growth driver — not admin work — and gain adoption without relying on top-down mandates.

Session 3 — December 5, 2025 at 9AM PT / 12PM ET / 5PM GMT

How to Track, Incentivize, & Comp for Sales to Post-Sales Alignment

Alignment without accountability fades fast. Learn how to operationalize alignment through shared KPIs, dashboards, and incentive structures that keep Sales and post-Sales teams focused on customer value and measurable outcomes.

Register once, and you will receive invites to all three sessions. 

‍