Customer Success Resources

Navigating the Shift: Harnessing Customer-Led Growth for Success

This guide defines CLG and provides a comprehensive checklist for evaluating CGPs. Download “ Navigating the Shift: Harnessing Customer-Led Growth for Success” now to adapt your customer management practices to this new reality.

Best practice guide for CS + sales leaders to measure critical business outcomes

Discover critical business outcomes for sales and CS to collaborate on to drive real business results and improve the organization's bottom line.

The 2022 Customer Success Industry & Salary Report

Download the 2022 Customer Success Industry & Salary Report to see where we stand as an industry now!

6 New Rules for Great Customer Success

Customer-centric enterprises no longer focus exclusively on account management, customer support, or client services. Download this Totango ebook to learn about the 6 ways best-in-class companies are driving the highest levels of customer success.

2018 Customer Success Salary Survey & State of the Profession Report

Download our 2018 Customer Success Salary Report to see the results of our latest survey. Report includes detailed salary trends for customer success managers, vice president of customer success and director of customer success.

Guide to Customer Growth

Customers and customer success teams will spend most of the customer lifecycle in the nurture or growth stage. Also known as the adoption stage, customer nurture begins at the point of first value and continues until the customer renews; then the process starts again.

Customer Success Company-Wide: A How-to Guide

Zoe enables a customer-centric culture. Leverage Zoe’s conversational interface to access customer data and empower everyone to align on customer success missions.

12 Customer Churn Risk Factors and How to Avoid Them

Download Totango's ebook to learn the top 12 reasons your customers abandon ship, and how to combat them. Use these tips to improve retention, increase upsell, and improve customer advocacy, regardless of industry or vertical.

Best Practices on Driving High Product Adoption

For most companies, driving product adoption is a top priority in retaining and expanding the customer base. With high product adoption, companies can easily turn existing customers to product advocates, providing social proof that leads to more new customers.

The next generation of customer success: Four key behaviors of leading customer success (CS) teams

Uncover the latest insights and research defining the next generation of customer success and the four key behaviors defining how CS teams increase business impact.

Aligning your go-to-market for growth